In a crisis situation, all media inquiries should be directed to the director of Communications at (850) 474-2658 (office) or (321) 287-0065 (cell).

In the event of a crisis, the university will disseminate accurate information in a timely manner to its campus communities (Pensacola, Fort Walton Beach, Historic Pensacola Village and downtown centers), the UWF Board of Trustees, alumni, the general public and the news media.

It is UWF's intention to provide maximum disclosure with minimum delay, within the boundaries of security and policy.

The Media Team will initiate the communication plan after consultation with the president and other senior administrators. The director of Communications will coordinate the dissemination of information to the following publics:

Communication with students will be accomplished via Student News, telephone, housing, e-mail, written correspondence, WUWF 88.1 FM/TV 4 and notification of resident assistants and student government officials. The vice president for Student Affairs or designee is the primary spokesperson.

Communication with faculty and staff will be accomplished via e-mail, broadcast telephone message, WUWF 88.1 FM/TV 4 and supervisor notification. The director of Communications or designee is the primary spokesperson.

Communication with the UWF Board of Trustees will be accomplished via e-mail, telephone, WUWF 88.1 FM/TV 4 and written correspondence. The deputy corporate secretary or designee is the primary spokesperson.

Communication with alumni will be accomplished via e-mail, written correspondence, telephone and WUWF 88.1 FM/TV 4. The vice president for University Advancement or designee is the primary spokesperson.

Communication with the general public will be accomplished via WUWF 88.1 FM/TV 4, written correspondence, town hall meeting, and/or meetings with key community leaders. The director of Communications or designee is the primary spokesperson.

Communication with the news media will be accomplished via media releases, press conferences, interviews, editorial board meetings, feature stories and/or campus tours. A media center will be established in Building 88 (WUWF) for briefings and to provide assistance in filing stories. Coordination of the media center is the responsibility of the director of Communications. The director of Communications or designee is the primary spokesperson.

Note: The Executive Vice President and Provost, in consultation with the Vice President for Student Affairs, will make a recommendation to the President regarding continued essential operation and/or closure of the university. The University President or designee shall notify the Board of Trustees of any emergency situation.